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2-Day Workshop: Non-Profit $350  |  Business $500

June 21 - 22, 2016
9:00 A.M. - 6:00 P.M.
Gregory Hall Lab 31
810 S. Wright Street, Urbana, IL 61801

Instructor: Brant Houston, Knight Chair Professor in Investigative & Enterprise Reporting

Storytelling has always been identified as a key way to foster human connectivity across cultures. With this knowledge, leaders in business and media have been able to properly communicate and promote their companies’ missions, promises, and products to the global public.

In this ever-changing digital age, the focus has shifted from more traditional ways of sharing these messages to those centered around the usage of technology. With this change, comes an extensive amount of data, which often leaves people wondering how to best use it.

This workshop is intended to help industry professionals leverage data in a way that informs their organization’s audience, persuades readers, and gives them a leg up on the competition. The program utilizes keynotes, panels, and hands-on learning experiences to help professionals learn the necessary tools to analyze, clean, and shape data into a compelling story.

Questions? Contact Media Programs (media-programs@illinois.edu)