Presented by Kevin Wise, Professor of Advertising. 

In this talk, Dr. Kevin Wise will share ongoing studies exploring psychological responses to new media interfaces such as artificial newscasters and advertising decision engines. He will also present some emerging ideas about the study of media use and time perception, which aims to inform our understanding of how different features of new media platforms may shape our experience of time.

This Advertising Scholarly Spotlight event is sponsored by the Brand Hub.