"A university should be concerned with training future leaders."
- Charles H. Sandage, department founder

 

in the classroom

The undergraduate curriculum at the Charles H. Sandage Department of Advertising is designed to graduate students with both a broad understanding of advertising in all its forms and a specialization in a self-selected area of interest. 

year one
exposure to the structure, language, opportunities and challenges of the advertising industry

year two
learning the tools of the industry

year three
applying the tools of the industry to solve real world advertising problems

year four
identifying and deeply exploring an area of specialization