Research suggests sexual appeals in ads don’t sell brands, products

John Wirtz headshot

Advertising professor John Wirtz found that sex doesn’t sell in advertising the way many assume it does.

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27 Jun
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Kayse interviewed by Huffington Post

Q & A with Kathy Kayse, vice president of sales strategy and solutions at Yahoo. 

09 Jun
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Breen opens communications firm

Veteran journalist, Justin Breen, recently announced the creation of BrEpic Communications LLC, his own communications and public relations firm. Breen has been an active alum helping to organize the annual career night for the College of Media.

07 Jun
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Students recognized at national competition

SPJ logo

The Society of Professional Journalists has announced the national winners of the 2016 Mark of Excellence Awards, recognizing collegiate work published or broadcasted during 2016.

The awards honor the best in student journalism. Winners and finalists were previously recognized by receiving first-place in one of the SPJ’s 12 regional competitions. Each first-place regional winner advanced to the national competition.

30 May
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