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Research suggests sexual appeals in ads don’t sell brands, products

John Wirtz headshot

Advertising professor John Wirtz found that sex doesn’t sell in advertising the way many assume it does.

Read the full story here.

27 Jun
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Students recognized at national competition

SPJ logo

The Society of Professional Journalists has announced the national winners of the 2016 Mark of Excellence Awards, recognizing collegiate work published or broadcasted during 2016.

The awards honor the best in student journalism. Winners and finalists were previously recognized by receiving first-place in one of the SPJ’s 12 regional competitions. Each first-place regional winner advanced to the national competition.

30 May
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Chan awarded NCSA faculty fellowship

Anita Chan headship

Anita Say Chan, associate professor in the Department of Media and Cinema Studies, is one of eight professors awarded a faculty fellowship from the National Center for Supercomputing Applications. The faculty fellows will work with NCSA to help solve some of the grand challenges facing all people. 

25 May
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Faculty and students participate in International Communications Association conference

U of I logo

A number of faculty and students from the College of Media are participating in the 67th annual International Communications Association conference May 25 – 29, 2017. Kevin Wise, association professor of advertising and director of graduate studies for advertising, serves as the Information System Division chair.

25 May
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Studer '17, featured in campaign us article

U of I logo

Alex Studer, a 2017 advertising graduate, is featured in a May 2017 Campaign US article. The story focuses on eight new graduates, their goals, fears and plans for a career in advertising. Read the full story here. 

 

25 May
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