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Chan awarded NCSA faculty fellowship

Anita Chan headship

Anita Say Chan, associate professor in the Department of Media and Cinema Studies, is one of eight professors awarded a faculty fellowship from the National Center for Supercomputing Applications. The faculty fellows will work with NCSA to help solve some of the grand challenges facing all people. 

25 May
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Faculty and students participate in International Communications Association conference

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A number of faculty and students from the College of Media are participating in the 67th annual International Communications Association conference May 25 – 29, 2017. Kevin Wise, association professor of advertising and director of graduate studies for advertising, serves as the Information System Division chair.

25 May
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Studer '17, featured in campaign us article

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Alex Studer, a 2017 advertising graduate, is featured in a May 2017 Campaign US article. The story focuses on eight new graduates, their goals, fears and plans for a career in advertising. Read the full story here. 

 

25 May
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Students receive research award

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Two advertising students, Aparna Sivasankaran and Yixin Zou, have received the “Stevick Foundation Excellence in Media Research, Outstanding” award for their research project “Creating and Testing Virtual Reality (VR) for UIUC: Immersive Media & The Consumer” originally presented at the Undergraduate Research Symposium.

The Office of Undergraduate Research stated, “This award reflects the high quality of your research as well as your effective presentation."

Congratulations!

24 May
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Study: Consumers see much greater risk than reward in online ads

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By Craig Chamberlain

Illinois advertising professor Chang-Dae Ham, an expert in the study of hidden persuasion techniques, says the personalized advertising that follow us online is “a very special type” in the way it elicits risk perceptions and privacy concerns.

 

Personalized ads now follow us around the web, their content drawn from tracking our online activity. The ad industry has suggested we’re OK with it – that we see benefits roughly equal to perceived risks.

18 May
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