Students in Sandage Project course pitch ad campaign for C-U at Home

In Spring 2023, students in ADV 498: The Sandage Project worked on an advertising campaign for the nonprofit organization C-U at Home, which helps people who are experiencing homelessness by providing a safe environment and vital resources.

Ayah Aldadah, a senior in advertising and a media planner on the team, described their campaign as part of a College of Media video series where students discuss their roles in campus and community engagement projects.