Student Profiles

Susmita Das
ICR Student
Email: das10@illinois.edu RESEARCH INTERESTS Interested in historical materialism, knowledge transfer in the field of advertising/marketing studies, advertising and consumer culture, media archaeology. My project looks at the development of the advertising institution/industry in India in the… Read More
Gabriel Malo
ICR Student
Email: malo@illinois.edu RESEARCH INTERESTS I am interested in studying online communities in their (infra)structure, their formation, and their interaction with other media sources. My work exists at the intersection of science and technology studies, feminist/critical studies, and media studies… Read More
Shili Xiong
ICR Student
Email: sxiong9@illinois.edu RESEARCH INTERESTS My research interest falls in the area of information processing and attention in new media, with a focus on how information processing style and attention can work interact to influence perceptions of media message, and how can cognitive processing… Read More
Hye Soo Nah
ICR Student
  Email: nah3@illinois.edu RESEARCH INTERESTS Social and psychological effects of media, media psychology, new media platforms, YouTube, celebrity studies, fandom research, parasocial interaction and relationships. ACADEMIC ROLES I currently teach JOUR460 (section VP), which covers the… Read More
Yilin (Coco) Ren
ICR Student
  Email: yren14@illinois.edu RESEARCH INTERESTS My broad interest falls in media psychology and my current research interests explore the processing and responses to advertisements on mobile devices and within different tasks. I am currently focusing on exploring whether, in certain situations,… Read More
ICR Student
Email: jyao13@illinois.edu RESEARCH INTERESTS I am interested in studying how people memorize and evaluate ads in a digital environment. Specifically, I would like to examine how people process ads when ads are not their attentional focus. For example, when people are reading a news article… Read More
Xiaoyu (Zoe) Xu
ICR Student
  Email: xiaoyux2@illinois.edu RESEARCH INTERESTS I am a doctoral student in the ICR program. I received my B.A. of English and International Trade from Hefei University of Technology, and M.A. in Advertising and Public Relations from The University of Alabama. Broadly, my research interest lies… Read More
David W. Ross
ICR Student
  Email: davidwr2@illinois.edu RESEARCH INTERESTS I engage with a wide variety of dynamics of organizational and public communication, particularly as mediated through the online space and particularly as applied to the contexts of the film industry, religious communities, or international (… Read More
ICR Student
Email: seoyoon2@illinois.edu RESEARCH INTERESTS My research interests are focusing on online anti-social behaviors and mental health issues in the current new media environment. My research centers on discovering psychological processes of anti-social behavior and psychological and technological… Read More
ICR Student
  Email: wang518@illinois.edu RESEARCH INTERESTS My research interests center on virtual social identification and consumer behavior. Virtual environment is fueling new consumer trends now. It offers consumers a higher level of immersion, interactivity, and engagement than many other web-based… Read More